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08.03.2010
Survey: idea generation 2.0
IQudo initiates the 2nd survey about ideas and how they arise.
24.02.2010
trendgipfel 2010
Robert Gerlach is giving a keynote about "Creative Skills" on the 24th of June in Frankfurt, Germany.
01.02.2010
Test-drive the new IQudo!
New website is on. New: The Creative Culture Program
» http://www.iqudo.com
15.12.2009
Winter Camp
IQudo takes off to reflect and refresh for 2010.
04.12.2009
Here today, gone tomorrow!
How to choose the right projects in turbulent times? Robert Gerlach will give insights about project management from a creative point of view. Date: Multi-Projectmanagement 2010, 26th-27th of April, Munich
16.11.2009
Play! - don't work
Lean Product Development: How to creative more ideas with less work? Robert Gerlach will give a lecture about playfulness. Date: Summit Product Development. 9th-10th of March, Zurich
02.11.2009
How to build up a creative culture?
Robert Gerlach holds lectures on corporate creativity at the Grande École de Communication et Marketing, Sup the Pub, Paris.
20.10.2009
How will shopping be like in 2020?
Together with 36 students of interior architecture we were in search of futuristic shop concepts. Client: Lidl.
19.10.2009
Where do ideas arise?
Why do ideas always pop up while having a shower. Robert Gerlach gives an interview on Radio Arabella, Munich.
» radio_arabella.mp3
 
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why am I creative in one company and not in others?!

"It should be the goal of life, to turn every day into art."
- Arsène Wenger, Coach of FC Arsenal

What does it take for a culture to be inventive? How can you rate the culture's inventiveness? Numerous studies have proven that a companies' culture is key to the economic success. After four years of research we have developed a training program to evaluate, build up and enhance corporate creativity. Our goal is to inspire employees and culture.

the IQudo 8 principles of innovative cultures

  • The IQudo model combines creative, economical and intercultural thinking to foster a lean innovation culture.
  • Our model can be applied to any company's culture, it's practice-oriented, easy to understand and easy to apply.
  • The IQudo Creative Culture Model consists of 8 principles of highly creative companies and 27 secondary parameters.

Inspired employees
According to global surveys of the American Gallup Organization only 20% of employees working in large organizations feel that their strengths are in play every day. We help to develop talents and enhance work performance by using the IQudo Creative Culture Model, which considers latest surveys in creative research.

Inspiring corporate culture
We analyze the factors for an invigorating environment and help to implement a creative culture in the organization or in the department.

We apply the model in three phases:

1. Creative Culture Check - Information
2. Creative Culture Workshop - Inspiration
3. Sustainable Creative Culture - Implementation

Please contact us for more information.