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Develop new products, services and business models

DUAL THINKING WORKSHOP | 3 DAYS

We support you to develop creative solutions out of six main questions:

  1. What drives you (passion)?
  2. What are the challenges the corporation is facing?
  3. What are the needs of the customers (empathy)?
  4. What are the possibilities of technology?
  5. What is our common goal (purpose)?
  6. How could we adapt our product/service/business model?

The 7 phases of the Dual Thinking process

THE PHASES ARE CONNECTED AND INFLUENCE EACH OTHER.

IQudo Dual Thinking Model

What you will get out of this Dual Thinking workshop

1. ENCOURAGEMENT

  • Discover what you are enthusiastic about and what drives your peers.
  • Define your core values and those of your co-workers.
  • Learn about your strengths and help others to discover theirs.

2. INSPIRATION

  • Gather information about trends, and the changes the world is facing.
  • Analyze the challenges you and your company is facing.
  • Question assumptions about users that are not true anymore.

3. IDEATION

  • Align your values with the DNA of your company.
  • Define the question for new products, services & business models.
  • Ideate creative solutions with the IQudo Coopetition Method (developing ideas one-on-one).

4. EVALUATION & REALISATION

  • Build a prototype from your best idea.
  • Get feedback on your first prototype from your peers and refine it.
  • Create a story around your idea and present it to the group.
  • Evaluate your solution with the 4R.*

* The IQudo 4R stand for Resonance, Ressources, Relevance, and Rock 'n' Roll. The 4R's have been published in Training Industry Magazine. Read more ...

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