New Insights on Creativity in the Workplace even Google did not know about
Executives and HR managers like to ask themselves, “How do we find creative people?” But what if they are not asking the right question? Three insights on creativity in the workplace presented by Robert Gerlach at Google, Mountain View on March 7, 2017.
New insights on organizational creativity
New insights on individual creativity
What I believe
Robert Gerlach / Creativity Coach & Author
Creativity is a pure and unpredictable force. You always have to be ready for the unexpected. It all starts with being aware. Being aware of the small things, like the whispering voice coming from deep inside of you. When I was younger creating was my demon. Every time the deadline came closer, I got scared to death. But then, once I had found a way out, I was flying high like Superman. Ready to take the world. I felt, what I call: Innovator's High. Today, I understand that fear is part of creating. You need the dark night to enjoy the first light in the morning. As fear is part of any sport, it surely is for creating. I challenge myself to reinvent my sport. The sport of ideas. I help people to grandiose themselves out of fear. I encourage them to try and not feel scared of trying. I support them to come back, in spite of failure and doubt. I help them to tap into their inner reservoir of energy and resourcefulness. Rather than settling for a compromise, I inspire them to find an unknown path. Your path.