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IQudo® sport of ideas

What is the Dual Thinking Innovation Method?

Dual Thinking Model

Dual Thinking by IQudo is a new innovation method based on research. This dual approach drives employee engagement and user experience. It fosters an inspiring culture and helps professionals to develop creative solutions they are passionate about and that customers want.

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Why Dual Thinking

WHY DUAL THINKING IS THE NEW DESIGN THINKING

Dual Thinking drives your employees to follow their passion and develop ideas the world needs.

Dual Thinking promotes developing new products, business models, and a corporate vision.

Startup Spirit

Dual Thinking helps established companies to get that back their startup spirit.

Dual Thinking fosters user experience and drives customer satisfaction.

Workshop Impressions

CLIENT: BARMER | PARTICIPANTS: MANAGEMENT

Dual Thinking Workshops

FACE-TO-FACE

Dual-Thinking-New-Ideas-Services-Products-Business-Models-IQudo

VIEW LEARNING OUTCOMES

  • Identify your core strengths, passions, and values
  • Understand user needs and wants
  • Explore the possibilities of technology
  • Define a uniting question
  • Ideate with the IQudo Coopetition (Cooperation & Competition) method.
  • Prototype your ideas and create a story
  • Evaluate ideas with the IQudo "4R" (Resources, Resonance, Relevance, Rock ‘n’ Roll).

VIEW LEARNING OUTCOMES

  • Use insights from your past experiences to identify your core values for peak performance
  • Identify your core strengths and passions
  • Understand the situation you are in by answering questions like "What are the changes the world is facing?" or "What are the challenges your company is facing?"
  • Define a uniting question
  • Ideate with the IQudo Coopetition (Cooperation & Competition) method.
  • Create the story around your vision
  • Evaluate your vision with the IQudo '4R' (Resources, Resonance, Relevance, Rock ‘n’ Roll).

How Dual Thinking cultivates creativity in the workplace

IQudo Creativity Training

FACE-TO-FACE + ONLINE

Creative Culture Training IQudo

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  • Understand the KPIs of the innovation business
  • Learn how to foster a culture of trust and collaboration
  • Discover the principles of Field EngineeringSM
  • Understand what makes creative people thrive.
  • Discover two new management styles for handling creative people: “Leading by Constructive Contradiction” and “Leading by Challenging Genius”.
  • Find out how to integrate out-of-the-box thinkers into your team.
  • Learn how to deal with resistance to ideas and prepare the organization to accept them.
  • Become confident in leading creative people.

VIEW LEARNING OUTCOMES

  • Get to know the character traits of ingenious people.
  • Understand how exercise affects your creative mind.
  • Lead a 'Crealog' (creativity + dialog) with the IQudo Ping-Pong Shake.
  • Develop ready-to-produce ideas with the IQudo Coopetition (Cooperation & Competition) method.
  • Evaluate ideas with the IQudo "4R" (Resources, Resonance, Relevance, Rock ‘n’ Roll).
  • Create new business ideas out of empathy or discontentment.
  • Discover how truly rewarding creativity is for your emotional health.
  • Understand why flexibility is the 'twin' of ingenuity.
  • Find out how to change perspectives effortlessly.
  • Learn how to tolerate emotional rollercoaster during the creative process.
  • Find out why relaxation is the 'mother' of ingenuity.
  • Get inspired intuitively - despite stress and distractions.
  • Connect with your inspirational sources through yoga & meditation.
  • Master the art of creative thinking under extreme time pressure.
  • Become self-confident about your creative skills.
  • Experience Innovator’s HighSM

Meet the Inventor of Dual Thinking

ROBERT GERLACH. CREATIVITY RESEARCHER, AUTHOR & FOUNDER OF IQUDO.

Publications: Havard Business Manager, OrganisationsEntwicklung, managerSeminare.
Inventor: Dual Thinking Method & Coopetition Method.
Author: INNOVATOR'S HIGH.
Mentor: Theses at the Karlsruher Institut of Technology.
Awards: The New York Festival, Deutscher Designer Club & ADC in Germany.
Experience: 15 years in Advertising, Design & Fashion in NY, Paris, Hamburg & Barcelona.
Languages: German, English, Spanish, Portuguese, French & Dancing.

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IQudo has inspired some of the best companies in the world

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Essential reading on creativity

PUBLICATIONS BY ROBERT GERLACH

How to find your purpose instinctively and how non-Millennials did

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Build your creative muscle. Foster a creative culture. Tap into idea euphoria

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New insights on creativity in the workplace even Google did not know about

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TIBET IS ONE OF THE MOST REPRESSED & CLOSED SOCIETIES IN THE WORLD.

Freedom is the first commandment of creativity. IQudo stands for freedom of expression. We support Tibetans and Tibetan Buddhism in which compassion and non-violence are essential virtues. 爱与和平

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